A good time was had by all. As Jay Pinkert announced earlier, the Dell Summer Rocks tour kicked off Saturday with a highly successful towel drop in several locations throughout the U.S. The bamboo towel giveaway highlighted Dell’s new Studio Laptop computer line which is currently available in a variety of vibrant color combinations.
Towel drop at CARLOS’N CHARLIE’S, Austin, Texas
Here in Austin, enthusiasm for the event was contagious as scores of families enjoying the lake for the day grabbed towels of their favorite color. Children played and jumped from one color to another while enjoying the great Austin weather. In Chicago, Miami, New York and Seattle, the drops were equally as successful.
At Hermosa Beach in Los Angeles, a time-lapse camera was set up to capture the drop and the crowd participation. Check out the video below, which is set to the new Kira Willey track. It looks like a blast!
Each colorful towel included a hangtag announcing the Dell Summer Rocks Sweepstakes, in which *you* can win one of 10 trips for two, including round-trip airfare, two nights at a hotel and two 3-day passes to the 2008 Austin City Limits Music festival. Take a minute to visit the site and enter for your chance to win!
July 30th, 2008 at 12:46 pm
This might be weird to say, but I actually got chills watching the video….very cool stuff! Let’s do more of this.
July 30th, 2008 at 11:39 pm
It is a good video. Now where do I get a Dell Towel?
July 31st, 2008 at 10:49 am
@Katie:
Yes, the video and song are very moving.. I loved getting a first hand view of the event.
@sugarbear:
The towels are certainly cool and colorful… I’ll forward your interest and look into seeing if they might be made more readily available in the future. =)
September 1st, 2008 at 12:30 pm
“sugarbear Says:
July 30th, 2008 at 11:39 pm
It is a good video. Now where do I get a Dell Towel?”
You can get one in The Netherlands!! We were so happy to be there at the right (Dell) time!
Great!