To follow up on Natalie’s post yesterday, I literally wrote this while on set at Chelsea Studios as HGTV’s Color Splash host David Bromstad chatted with TV and radio news teams across the country about getting ready for back to school and creating “work space” for students that is personalized and conducive to studying and learning.
As David’s specialty is “color,” he had a great time sharing details about Dell’s colorful Studio Hybrid and Studio Laptops, paired with some cool furniture and accessories from PBTeen. From 7 a.m.- 1 p.m. David chatted with 28 TV and radio stations answering questions about color, how to show your personality, define your space, and finally how Dell and PBTeen have teamed up for a great Back to School giveaway, the grand prize being a $5,000 make-over from PBTeen, plus a $1,500 gift card from Dell.
Working with David has been very educational - for example I’ve learned that while blues and greens are typically seen as calming colors, they also have some specific student-friendly attributes: blue is actually a motivational color, while green will help the brain retain the new knowledge (seriously - put a green acetate sheet over those World History pages and see if you remember more dates).
On the flip side, warmer tones like red, orange and yellow are stimulating — so those young people who have a harder time getting out of bed in the morning (hint, hint to the 15-year-old in MY house) react to those colors like a visual cup of coffee.
The set was loaded with great visuals - like cool furniture from PBTeen: a Style-It-Desk and Style-Tile message board, and the Cushy Lounge with a great Storage Base. One of David’s favorite ways to personalize a space is with a rug, and he actually suggests mixing and matching rugs to define specific areas - like the “Lounge/Relax” area versus the “Desk/Study area.” David also talked about the cool design of the Studio Hybrid PC (often referring to it as “art” for the desktop) and the range of color options on the Studio laptops. He encouraged folks “go wireless” to help cut the clutter - like a wireless keyboard, mouse and printer.
One of the more fun aspects of the day was when an interviewer turned out to be a fan of David’s - you see David was the first winner of HGTV’s reality show, Design Star, and is getting ready to kick off his fifth season of Color Splash. Despite his “celebrity” status, he is as gracious and sincere as anyone I’ve had the pleasure to work with. And while this was his first satellite media tour, he did a GREAT job merging his knowledge about color and personalization with great solutions from PBTeen and Dell. Thanks David - it was a pleasure - and I’ll be checking out the new season of Color Splash on HGTV this fall.



